Twitter is entering the world of live streaming, and after having done the same with the red carpet of the Golden Globes and the change of command in the United States, Dick Clark Productions has just announced a strategic alliance with Twitter, for the broadcast of the previous red carpet of the Academy of Country Music Awards, Billboard Music Awards and American Music Awards.
In addition to this, the company of Jack Dorsey also announced an agreement with producer Tubefilter, with whom they will also broadcast the Annual Streamy Awards during the spring of the southern hemisphere.
All these commercial treaties confirm the intentions of Twitter to become one of the reference platforms for this type of events, as both members and non-members of the community can have access to this content, contrary to what happens with Facebook and its live platform.
Taking into account that about 2.7 million people saw the red carpet of the Golden Globes through the social network (event that was produced by Dick Clark Productions), a figure that subsequently rose to 4.7 million tweets. The future looks quite promising for these types of alliances in the Internet world.