Nowadays, marketing is getting more and more challenging. Several factors contribute to this scenario. For example, it’s hard to reach audiences with the right content at the right time.
Besides, it’s essential to take advantage of the leading social media platforms, such as Facebook, Instagram, Twitter, and LinkedIn. But each one of them has a different algorithm capable of changing your strategy in seconds.
So if you want to avoid mistakes and boost your marketing plan, I suggest you look for online tools that can help you out. Below you will find our selection of the most efficient ones available in 2022. Check it out!
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Trello is the easiest way for teams to organize, plan, and stay focused on the goals, projects, and daily tasks that grow your business.
Organize anything from marketing plans to HR initiatives on a visual board. Use cards to add comments, attachments, due dates, and more. Use labels or color-coding to identify card status or category quickly. You can even use Trello for project management!
Whether you need to assign tasks to team members or create a fully interactive timeline of your current project, Trello makes it easy to work with other people. Add comments, upload files, tag coworkers and quickly mention them with the @ symbol when you need feedback. Stay in the loop with email notifications and mobile push notifications, so you never miss an update.
With Trello’s boards, lists and cards, you can manage marketing campaigns from start to finish. Trello keeps everyone organized and on the same page from brainstorming through execution, so nothing falls through the cracks. For example:
Use cards to assign tasks to team members using checklists and due dates.
Add files from your computer or Google Drive directly onto your Trello cards. Keep documents linked from one place instead of saving them in one place.
Monday’s marketing resources, including case studies and webinars, are excellent. They are well-organized, easy to find, and feature great content.
What’s more, the company’s blog has regular posts that give readers tips on how to use Monday’s software in marketing campaigns.
Monday is an excellent option if you want to take advantage of the most recent technology to automate your workflow and boost productivity.
Toggl Plan is a visual project management platform that allows users to visually organize their projects and tasks. In addition, you can customize the board as you wish with some drag-and-drop components.
With Toggl Plan, you can combine the power of Kanban with visual planning and easily assign tasks, prioritize projects and measure progress.
It’s a simple solution that fosters communication and collaboration between team members.
The intuitive drag-and-drop interface allows users to customize their boards in any way they want.
Toggl Plan also offers a visualization of your workload, so you can see at a glance what’s done and what to do.
If you need any help, the support team is available online during business hours. Toggl Plan costs $8 per month per user. However, there’s a free version and a free trial period.
PS It integrates with other apps like Asana, Trello, Basecamp, and more.
IBM Marketing Cloud
IBM Marketing Cloud also offers exceptional data analytics, allowing users to gather information about their customers, analyze it, create customized campaigns and make informed decisions based on these insights. The platform enables users to target customers according to demographics and location. IBM Marketing Cloud’s social media management tools help businesses engage with their customers via social media, get leads from it, track their performance and keep up-to-date with their latest social media news.
IBM Marketing Cloud offers website personalization, B2B marketing automation, email campaign management, data capture forms, landing pages, cross-channel digital campaign management, conversion optimization, behavioral targeting, and event-triggered messages.
The Outbrain Amplify platform allows users to create, manage, and optimize their ads and engage with their target audience by promoting custom content. Outbrain Amplify also enables users to drive traffic to their website and gain insights into the performance of their content.
With the Outbrain Amplify platform, users can keep track of their campaigns and see how they are performing in real-time. Users can also get data on how many people have clicked on their ads and visited their websites and which articles have proven most popular with readers. Users can then use this data to adjust their ad campaign strategy and fine-tune their promoting content.
Outbrain Amplify offers a variety of tools for users to personalize their ads, including automatic A/B testing, dynamic content targeting, and the ability to schedule ad campaigns across multiple platforms. Users can also customize the look of their promoted content by changing its font style, size, and color or adding images and videos.
Hive9 is a marketing analytics platform that helps businesses make more informed marketing decisions. It analyzes business data, creates reports and visualizations, and offers actionable insights.
Marketers and managers use the solution to understand the effectiveness of their marketing campaigns, find potential opportunities, and improve their overall performance.
Wrike is a cloud-based task management platform that helps you and your team stay organized. The software offers real-time updates, time tracking, and progress monitoring.
Using Wrike, you can track your team’s performance and improve communication. Also, with the help of Wrike, you don’t have to worry about deadlines. Instead, you can set them for each task and receive reminders.
You can also track how much time a specific task takes and use this information to improve your workflow. The software offers automatic time tracking and gives you an overview of how your team spends time on different tasks.
In a nutshell, Wrike is a perfect tool for collaborating on projects and tasks.
Project management and task management go together. Taskworld is a tool that makes it easy for teams to manage all their projects in one place.
You can create tasks lists and assign them to different team members. Then, you can track their progress through the software’s dashboard or timeline view.
The product is available in the cloud, on-premises, and across devices. You can use it from your computer or install it on your mobile device (available for iPhone and Android). A browser extension also allows you to use Taskworld with other tools like Asana, Basecamp, Jira, Trello, Wrike, and Zoho Projects.
The software has some powerful features such as time tracking, file sharing, and bots that allow you to do things like set time reminders or approve timesheets.
Visually is a content creation and distribution platform for brands that need to plan, develop and distribute content.
With Visually, you can create great visual storytelling experiences for your audience. You can also use the platform to organize your infographics, reports, presentations, social media efforts, and more.
You have access to a creative network of designers and freelance creators to help you produce great content.
Visually helps you collaborate with them in real-time to improve the process and get better results.
It’s powerful if you want to produce interactive ebooks, videos, and presentations.
We indeed live in an era where marketing has never been easier. However, with the help of specific online tools, you can achieve and manage your daily tasks easily and effectively. That’s how I was able to bring you this selection, so feel free to try at least one or two options.